Caroline Proulx - La ministre du Tourisme du Québec - Festival du Rodéo d'Ayer's Cliff - Pour les amateurs de chevaux, de musique country et de produits locaux en Estrie

Amélie Dionne
The Minister of Tourism

A word from the Minister

Events and festivals held throughout Quebec play an important role in our economic vitality. They enrich the tourism experience and offerings while also contributing to the vitality of the Eastern Townships.

It is with great pride that the Government of Quebec supports the 2026 Rodéo Ayer’s Cliff, which creates memorable moments for everyone who takes part. This cultural and community event helps position Quebec as a vibrant and exciting destination.

I would like to congratulate the members of the organizing team for their dedication and the efforts they have invested in bringing this festival to life. The work of the many people involved in the events industry is essential to the attractiveness of our regions.

Enjoy the event!

The Minister of Tourism,

Amélie Dionne

A word from the president

Rodeo fans,

Already 10 years that you come to visit us in our small, picturesque village of the Eastern Townships. Already 10 years that we are growing, together, a small embryonic project that was born in the back of my head, but especially in the back of my heart. Thank you for jumping into my little girl’s dream that has now become reality. Thank you for taking the time to share your experiences with us, you contribute to the growth of the Ayer’s Cliff Rodeo and know that your comments are carefully noted.

During your stay with us, don’t hesitate to visit the village of Ayer’s Cliff, to visit our businesses and to discover places where nature invites you in a most magnificent environment. The Eastern Townships region is, in my opinion, a wonderful mix of breathtaking natural scenery, friendly people and family-friendly activities, which invites us to take a few moments to disconnect from our busy schedules.

I would also like to take the time to thank the sixth anniversary organizing committee, but also all those who have given their time in the past years and will do so again in future years. I keep saying it, but without the presence of those who give their time to this project, it would not be possible to put together such a festival. I would like to thank them all for their time, their kindness and their passion.

Thanks also to our financial partners who believed in my project from the very first year. For the most part, we have been a team since the beginning of the festival, and it has been a pleasure for me to team up with you for so many years. Thank you for your trust and your generosity, without you, the Ayer’s Cliff Rodeo would not be able to offer such a great program to the festival goers. Thank you from the bottom of my heart.

To all of you who have been to the Ayer’s Cliff Rodeo or who are planning to do so in future years: thank you, and I hope from the bottom of my heart that you will have as much pleasure being there as we have in putting it on.

Katrine Lafaille
President and founder of the Ayer’s Cliff Rodeo

Our team

Katrine Lafaille
President | Founder 

Melanie Prézeau
In charge of Dance

Cynthia Lefebvre
In charge of Food and kiosks

Daphnée Chouinard
In charge of Advertising and Off-Site Activities

Manon Vanasse
In charge of VIP 

Vanessa Therrien
General Manager

Steve Jutras
In charge of the rodeo arena

Pascale Laliberté
In charge of the front office

Annie Bouchard
In charge of the back office

Andréane Larochelle
Assistant & In charge of Volunteers

Daniel Waite
In charge of security and traffic

Stéphane Tremblay
In charge of the site’s development

Lynn Larone
Bar Manager